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ProQuest taps Kristi Marchbanks to lead Global Sales, Marketing and Customer Experience

Press Release: ProQuest [December 10, 2014]

Copyright (c) 2014 ProQuest

Abstract: ProQuest has named Kristi Marchbanks as its Senior Vice President, Global Sales, Marketing and Customer Experience. In her new role, Ms. Marchbanks will lead the development and execution of innovative go-to-market strategies across the ProQuest enterprise.


ANN ARBOR, Mich. (December 11, 2014) ProQuest has named Kristi Marchbanks as its Senior Vice President, Global Sales, Marketing and Customer Experience. In her new role, Ms. Marchbanks will lead the development and execution of innovative go-to-market strategies across the ProQuest enterprise.

"Kristi brings tremendous experience in guiding marketing organizations to drive overall profitable change," said Kurt Sanford, ProQuest CEO. "We're delighted to have her join our senior leadership team."

Ms. Marchbanks is known for her ability to identify new market and revenue opportunities and develop inventive strategies and solutions. She joins ProQuest after spending more than 15 years leading marketing, sales and customer experience at various organizations, including GrowLife E-Commerce, Corbis and SeaBright Holdings. At Amazon.com, she was Business Unit Executive and created the company's first business-to-business strategy. She was also CEO of SeaTab Software, a business intelligence company.

Ms. Marchbanks began her professional career at IBM, where she held key sales and service roles. She then joined Eastman Kodak and over five years held a series of sales and service management roles, ending up as leader of the company's North America Imaging business unit.

Ms. Marchbanks holds an M.B.A. from Harvard Business School and a B.A. in Business Administration from the University of Washington. She will be based in ProQuest's Seattle office.

About ProQuest

ProQuest (www.proquest.com) connects people with vetted, reliable information. Key to serious research, the company's products are a gateway to the world's knowledge including dissertations, governmental and cultural archives, news, historical collections and ebooks. ProQuest technologies serve users across the critical points in research, helping them discover, access, share, create and manage information.

The company's cloud-based technologies offer flexible solutions for librarians, students and researchers through the ProQuest, Bowker, Dialog, ebrary and EBL businesses and notable research tools such as the Summon discovery service, the ProQuest Flow collaboration platform, the Pivot research development tool and the Intota library services platform. The company is headquartered in Ann Arbor, Michigan, with offices around the world.

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Publication Year:2014
Type of Material:Press Release
Language English
Issue:December 10, 2014
Publisher:ProQuest
Company: ProQuest
Subject: Executive appointments
Record Number:20103
Last Update:2014-12-11 10:19:24
Date Created:2014-12-11 10:19:04