BIRMINGHAM, Ala., USA – March 26, 2009 – EMpact Sales (EMpact), the publisher representation group of EBSCO Information Services, and Commonwealth Scientific and Industrial Research Organisation (CSIRO) PUBLISHING have signed an agreement in which EMpact will serve as exclusive sales and marketing representative. According to the agreement, EMpact will promote 23 scientific-based, peer-reviewed journals for CSIRO PUBLISHING, in both print and electronic format, in South Korea and Latin America, including Mexico, Central America, South America and the Caribbean, including Puerto Rico.
Andrew Stammer, journals publishing director at CSIRO PUBLISHING, said, "This relationship with EMpact significantly extends our international sales reach. Our editorial teams are attracting some terrific content from South Korea and Latin America, and EMpact will help us ensure that the content is promoted in these regions. We need EMpact's local knowledge and experience in these markets, so it makes sense to partner with them."
Business development manager at EMpact, Elizabeth Waddell, commented, "We are very pleased that CSIRO PUBLISHING has chosen us as their exclusive sales and marketing representative in these territories. In business for more than 50 years, CSIRO PUBLISHING has established itself as a reputable worldwide publisher. This, combined with the industry knowledge and experience of the EMpact sales team, provide a solid foundation for a successful joint venture."
To learn more about how EMpact Sales serves both publishers and libraries, please contact your local EBSCO sales representative.
About CSIRO PUBLISHING
CSIRO PUBLISHING (http://publish.csiro.au/) is an autonomous, not-for-profit business unit within Australia´s Commonwealth Scientific and Industrial Research Organisation, CSIRO. Its internationally recognized publishing program covers a wide range of scientific disciplines, including agriculture, plant and animal sciences, physical sciences and environmental management.
EMpact Sales (www.empactsales.com) is part of the EBSCO group. Through its affiliation with EBSCO Information Services, EMpact is the ideal partner for publishers who wish to expand their sales efforts and promotion of their products to additional targeted territories across the globe. The EMpact team can develop an exclusive and strategic plan to dramatically broaden the exposure for publishers' electronic products and content.
EMpact brings to the sales process an expanded team of experienced sales and marketing personnel, many of whom have been working with publishers and libraries for many years. With the support of 32 fully staffed offices in 23 countries worldwide, EMpact's global reach makes it possible for content providers to take advantage of opportunities they might otherwise miss.