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Letís Work Together: Integrating Social Media, Online Marketing, and Outreach

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Copyright (c) 2012 American Library Association

Abstract: Breeding will address how he uses social media, including twitter, Facebook, bit.ly and metrics such as Google Analytics to measure performance.† He will focus on Library Technology Guides and how social media complements other communications tools to help promote interest in the site.† †These techniques can be applied to other informational sites that libraries or related organizations might offer.


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Publication Year:2012
Type of Material:Presentation
Language English
Issue:June 25, 2012
Publisher:American Library Association
Place of Publication:Anaheim, CA
Conference:American Library Association Annual Conference 2012
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Record Number:17023
Last Update:2012-12-29 14:06:47
Date Created:2012-06-30 18:00:50