June 4, 2008 -- Lisse, The Netherlands. Swets is pleased to announce the appointment of Jack O’Toole as its new Director of Global Accounts. In this newly created position, Mr. O’Toole will work closely with Swets’ Commercial Management Team and Sales staff worldwide to identify emerging needs and opportunities for Swets’ innovative SwetsWise portfolio of electronic products and non-subscription based services. He will be based out of Swets’ North American (NA) headquarters in Runnemede, New Jersey.
"Jack is a very driven, passionate individual who has repeatedly proven his sales credentials throughout his career, and we are delighted to welcome him to our organization," said Thomas Snyder, Swets’ Chief Commercial Officer. "He is a well-respected figure within our industry, and his wealth of experience will provide excellent leadership and focus, helping Swets further expand our leading presence around the world and achieve new business opportunities in previously untapped markets."
"Swets has firmly established itself as the worldwide leader in subscription services, yet it is clear that they have upped the stakes in recent years in relation to their technology and strategic direction," said Jack O’Toole. "The SwetsWise portfolio is simply the most powerful, innovative and sophisticated group of electronic products available in the industry today, offering an exceptional range of integrated services to meet the rapidly evolving needs of information professionals. This forward thinking approach is exciting, and I’m eager to extend Swets success into new markets across the globe.
Mr. O’Toole joins Swets from Elsevier Engineering Information, Inc., where he spent the last decade as Vice President – Global Sales, and Senior Director, Elsevier Corporate Sales. In these roles, he helped to increase revenue by 40% and improve the company’s international business in a number of important developing markets, including Asia Pacific, Australia, New Zealand, The Middle East, Africa, Mexico and Latin America. Prior to this, Mr. O’Toole held key sales, marketing and general management positions in the publishing and information sectors, including leadership positions with Xerox Corporation, MacMillan, Medical Economics, The Thomas Register and PennWell Publishing. He holds a Bachelor’s Degree in Science and Business Administration from Xavier University (Cincinnati, OH).
Swets is the world's leading subscription services company. We build on more than 100 years of experience to maximize the return on investments in time and money for clients and publishers in today's complex information marketplace. With clients in over 160 countries and more than twenty offices around the world, Swets is a true "long tail" powerhouse that provides the most comprehensive and sophisticated e-commerce platform currently available in its field.
Swets has been included in E-Content Magazine's "100 Companies that Matter Most in the Digital Content Industry" for the past five years, and is consistently featured in the top 25% of FEM Business' "Top 500 Companies in The Netherlands". We are the only subscription services company that is ISO 9001:2000 certified on a global basis for 10 years running--a testament to our stringent operation and client service procedures.