Ringgold, Inc. today announced the appointment of Michelle Koster as Data Manager to work with publisher clients on coordinating the work of Ringgold researchers and associates. Ms. Koster will focus on data handling and specifications for the management of subscriber records for publishers who use Ringgold services. These services include the creation of institutional identifiers to maintain consistent and authoritative metadata on their customers for market research and operational quality control.
Michelle began her career in the Customer Service Department of Swets Information Services, UK, after reading Philosophy at Exeter University. More recently she worked in the Marketing Department of Professional Books, a Butterworth Company. In freelance, Ms. Koster has 20-years experience in the publishing and information industry, including research, project management, indexing, marketing, and editorial. She is co-author of numerous special reports on the utilities sector, both in the UK and Europe.
"Hiring Michelle enhances our capacity to take on more work for publishers," says Helen Henderson, Head of International Operations for Ringgold's e-Marketing services for publishers. "This is a necessary step in systematic improvement to our editorial control and metadata rule book developments, and supports the expansion of institutional identification occurring with the success of the Journal Supply Chain Efficiency Improvement Pilot Project. This Project has emphasized the need for better communication in the journal supply chain by identifying the common customers between the participants. Improvements can only take place with better and more accurate identification of institutions."
Ringgold, Inc. provides e-marketing and sales support for publishers and suppliers to libraries and other institutions. The company was formed in 2005 from the merger of Information Power Ltd and Biblo Tech Ltd, both based in the UK, and OpenRFP, based in Portland, Oregon. Ringgold has been working for over three years with publishers to organize their customer information and to create a database of institutions with standard metadata, including demographics for marketing purposes. Ringgold also works with software suppliers and libraries since 2003 through its OpenRFP webservices, designed to enable library discovery of new products. OpenRFP is a learning environment and decision-support system where librarians can identify and clarify their needs, translating them to formal procurement documents or used to make directed purchases. See more at www.ringgold.com.