Library Technology Guides

Document Repository

OCLC and Yahoo! collaborate on co-branded toolbar pilot project

Press Release: OCLC [November 15, 2004]

Copyright (c) 2004 OCLC

Abstract: OCLC Online Computer Library Center, the world''s largest library cooperative, and Yahoo! Inc., a leading global Internet company, today announced a pilot program that leverages the strength of the Yahoo! Toolbar and Yahoo! Search to enable users to explore the Web as well as a subset of the OCLC WorldCat database.


DUBLIN, Ohio, USA,15 November 2004—OCLC Online Computer Library Center, the world's largest library cooperative, and Yahoo! Inc., a leading global Internet company, today announced a pilot program that leverages the strength of the Yahoo! Toolbar and Yahoo! Search to enable users to explore the Web as well as a subset of the OCLC WorldCat database. The companies have collaborated on a co-branded toolbar that provides consumers with one-click access to 2 million of the most popular records found in WorldCat, a central catalog of library holdings created and maintained collectively by more than 9,000 libraries. One such record is The Godfather, a top-selling novel and an Academy Award® winning film. WorldCat listings for this title include books, movies and audio files.

The Yahoo!/OCLC toolbar is a project associated with Open WorldCat, a new OCLC initiative designed to increase the online visibility of libraries and their collections. OCLC will be promoting the co-branded toolbar on its website, providing consumers access to information that was previously only available through libraries. The toolbar enables consumers to narrow their search results to the WorldCat database and helps them locate libraries in their vicinity that have the record, book or document that they are looking for. OCLC and Yahoo! will work together to increase accessibility to more of WorldCat's 56 million records as they become available.

"The Open WorldCat program has gained traction and support in the library community because libraries recognize the need for greater visibility on the Web," said Phyllis B. Spies, Vice President, OCLC Collection Management Services. "The Yahoo! Toolbar with WorldCat searching will help us build on that momentum by making it easy to search for WorldCat content on Yahoo!. Working with a powerful partner such as Yahoo! will help us extend the reach of libraries by bringing Web searchers to some of the most reliable and authoritative information available on the Internet. And, we believe this will bring more people into libraries."

"Having a direct relationship with OCLC enables Yahoo! to provide consumers with content that would otherwise be difficult to access," said David Mandelbrot, vice president, Yahoo! Search Content. "The co-branded toolbar serves as a vehicle for delivering this content and empowers users with the ability to seamlessly search for information that is in offline or online repositories."

How The Yahoo!/OCLC Toolbar Works

To access WorldCat's most popular records, consumers simply enter a query in search box located in the toolbar and either click the WorldCat logo or use the drop-down menu which features a "libraries" link. Consumers will then be prompted for their zip code to determine if the library materials they are looking for are available in a nearby library. The co-branded toolbar features Yahoo! Search, which provides consumers with a rich research technology to help them access both online and offline repositories of data.

The Yahoo!/OCLC Toolbar also includes a drop-down menu, located next to the WorldCat logo, which provides access to the OCLC FirstSearch service; the NetLibrary eBook service; the OCLC member library list; the OCLC Web site; and a link to the About WorldCat site which leads to more information on the database. The co-branded toolbar will also be available in OCLC libraries across the nation.

About OCLC

Headquartered in Dublin, Ohio, OCLC Online Computer Library Center is a nonprofit organization that provides computer-based cataloging, reference, resource sharing, eContent and preservation services to 52,000 libraries in 95 countries and territories. For more information, visit www.oclc.org.

Permalink:
View Citation
Publication Year:2004
Type of Material:Press Release
Language English
Issue:November 15, 2004
Publisher:OCLC
Place of Publication:Dublin, OH
Company: OCLC
Record Number:11191
Last Update:2012-12-29 14:06:47
Date Created:0000-00-00 00:00:00