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Dynix creates new library suites, product names, and simplified pricing

Press Release: Dynix [January 24, 2003]

Copyright (c) 2003 Dynix

Abstract: Dynix announced that it has adopted new pricing and bundling strategies with the objective of delivering great value by combining products and making Dynix products easier to purchase and more inclusive of the functionality libraries need. The company has renamed most of its Horizon product line with descriptive phrase names rather than branded product names.


PROVO, Utah – January 24, 2003 – Dynix, the world's leading provider of library automation technologies, solutions, and services, announced today that it has adopted new pricing and bundling strategies with the objective of delivering great value by combining products and making Dynix products easier to purchase and more inclusive of the functionality libraries need.

The company has renamed most of its Horizon product line with descriptive phrase names rather than branded product names. Horizon Information Portal, for example, replaces the older iPac product name, and Horizon Digital Library replaces the DigitaLink name. Dynix has repackaged and renamed more than 30 of its products in response to consumer feedback about the complexity of its bids and the lack of clarity in its product naming scheme.

Dynix has also designed a product suite for each of the five library markets: academic, special, school, public, and consortium. Each library suite includes the Horizon modules most in-demand for that library type. The Horizon Public Library Suite, for example, includes Horizon Home Services and Horizon Community Resources. Horizon modules not included in a given library suite can be acquired separately. A library may also design their own suite by adding products to the basic Horizon Standard Suite.

In addition to simplifying the purchasing decision, the library suites offer excellent value to Dynix customers. Each library suite is priced between 25 to 40 percent lower than the sum total of all the individual modules included in the suite.

A variety of services are bundled standard with each suite. Integration services provide system templates for each library type, data conversion services, and system installation and configuration. Consulting services enable a library to fine tune the Horizon system through customization services, Web-based consulting, and onsite “Opening Day” support. Education services enable library staff to get up to speed quickly on the system. Multiple onsite training days are provided along with a complete set of the Horizon CBT products and a Horizon training database. Finally, all suites include the first year of customer support and software maintenance.

“With these new initiatives, our Horizon family of products will be easier for libraries to understand with all-inclusive library type suites, simplified pricing, and descriptive product names,” said Mark Calkins, senior vice president for Dynix global marketing. “Our goal is to make it easier for libraries to do business with Dynix and simplify the acquisition process when libraries are evaluating what products and services they need to acquire.”

About Dynix

Celebrating more than twenty years of service to libraries, Dynix is the world's leading provider of technology for all types of libraries. Serving more than 10,000 academic, special, school, public, and consortium libraries in over 40 countries, Dynix products and services are the most widely deployed library technologies in the world. Through a unique blend of software leadership and library expertise, Dynix is focused on providing customers industry-leading products, progressive technology solutions, and exceptional customer support. For complete corporate information and a guide to Dynix products and services, visit www.dynix.com.

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Publication Year:2003
Type of Material:Press Release
Language English
Issue:January 24, 2003
Publisher:Dynix
Place of Publication:Provo, UT
Company: Dynix
SirsiDynix
Subject: Product announcements
Online access:http://www.dynix.com/about_us/press/2003/9977.asp
Record Number:10245
Last Update:2012-12-29 14:06:47
Date Created:0000-00-00 00:00:00