Over eight months ago ISI instituted an aggressive customer service program focused on ISI Links. This program has been implemented with a two-tier approach. The first tier is based on implementing links for ISI Intranet customers so that they can leverage full text links via the Web of Science. The second tier provides journal link registration as a customer service for all ISI customers.
Many customers have chosen to host their copy of the Web of Science on their own Intranet. In keeping with the ISI policy of "no dead links," this requires an installation of links software that is configurable to the subscription details of the customer. The software facilitates links for the customer in two ways:
- Links are enabled from the Web of Science to the full-text of scholarly journals subscribed to by the institution on publisher Internet sites.
- Links are enabled to the locally held content hosted by the customer. The ability to resolve links from an Intranet site to the appropriate full text - regardless of location - is a powerful feature of Web of Science.
Another premier feature of ISI Links is the ability of each Internet customer to select and display links that match their journal subscription details. While ISI Links currently offers over five million links, with more than a million of these leading to full text articles, each institution only sees the links that are appropriate to their holdings.
To allow librarians to easily take advantage of this feature, ISI handles the registration for each customer. All the librarian need do is to provide their subscription details in any readable format -- print or electronic. ISI returns an e-mail when the registration is complete (normally within 24 hours). More than 80% of the Web of Science customers have taken advantage of the ISI Links customer service program.
Recently ISI announced an agreement with Ex Libris Ltd. to integrate the Web of Science with Ex Libris' SFX link technology. This will give mutual customers additional linking services as ISI has introduced choices for the library customer to the full text and database record links currently available with the Web of Science. In addition, customers will have the ability to determine and set up these additional links to other SFX enabled services including a library's OPAC.
ISI and Ex Libris will announce the release schedule for the integration of the SFX technology with the Web of Science platform within the next few weeks.
Impact on Publishers
Since its release three years ago, the Web of Science has been heavily endorsed worldwide. Today more than 3.5 million users are relying on this Citation Database accessing an average file depth of 17 years.
By participating in ISI Links, publishers are extending the exposure of their journal titles and increasing the views and downloads of individual journal articles. The links from the Web of Science have a significant effect on electronic journal usage at many institutions.
In addition to providing a convenience for the usual readers of a journal title, the hypernavigation from the Web of Science has extended the exposure of a publisher's titles to new users. This increased exposure has come at no additional expense or effort by the primary publishing community. The benefits to publishers are obvious and the results are reflected in the more sophisticated journal usage statistics that librarians are beginning to rely on to justify continued subscriptions to primary and secondary material.
The Web of Science Customer Base
ISI continues to extend its customer base in the corporate, academic and government markets. In North America nearly 80% of all the members of Association of Research Libraries subscribe to the Web of Science. Other institutions, such as Mount Holyoke College and Tufts University, have also realized the benefits gained by linking to this multidisciplinary bibliographic database.
In Europe, where there is strong national funding for education, countrywide and regional consortia are subscribing to the Web of Science. Participants include the United Kingdom (CHEST), Sweden (BIBSAM), Norway (NORSL), the Netherlands, Belgium, Germany, Turkey and France.
In South America, over 120 institutions in Brazil that belong to the FAPESP/CAPES consortia subscribe to over 45 years of Web of Science data. In Mexico UNAM just celebrated increased usage of the database, and several other universities and research institutes subscribe.
In Asia, ISI has new Web of Science customers and is celebrating the acceptance of the database in China, Japan, Korea and Australia.
Worldwide, ISI has made the database available to more than 800 institutions.
About the Web of Science
The ISI Web of Science is a unique multidisciplinary database that provides Web access to current and retrospective journal literature. The database provides access to over a half century of the world's most important scholarly literature. It includes three multidisciplinary Citation Databases: Science Citation Index Expanded, Social Sciences Citation Index, and Arts & Humanities Citation Index and covers approximately 8,500 scholarly journals annually.
ISI is a Thomson Scientific Company. The company is part of The Thomson Corporation, a leading global e-information and solutions business with annual revenues of approximately US $6 billion. The Corporation's common shares are listed on the Toronto (TSE:TOC) and London stock exchanges. For more information about ISI, link to www.isinet.com.