LIBCOMM.co is ready to support Public Libraries to create and maintain ecommerce stores, as well as provide unique methods to increase a library's brand, create greater awareness and engagement as well as offering an opportunity for revenue streams that libraries are seeking. Many Public Libraries went fine free due to the Covid-19 pandemic, eliminating a source of revenue. Our ecommerce platform can create a NEW stream of revenue while offering libraries the opportunity to catapult into a burgeoning new economy.
In 2021, retail e-commerce sales amounted to approximately 4.9 trillion U.S. dollars worldwide. This figure is forecast to grow by 50 percent over the next four years, reaching about 7.4 trillion dollars by 2025.
Ecommerce provides a cross channel marketing opportunity that can allow for greater brand awareness, community engagement, increasing donations and support to your local library, and developing a broader audience of people to bring to the library. LIBCOMM.co is actively seeking development partners who are interested in having a fully functional e-commerce store built and marketed for their library.
Additionally, having an ecommerce store gives libraries a unique way to combat rarely discussed competitors such as Amazon by selling their weeded collections online. And why not engage with the community in unique ways? Libraries have an opportunity to call on local artists, or children within the community to create unique product designs further enhancing community engagement.
Libraries can utilize and apply for a Google Ad Grant providing up to $10,000 per month in free search marketing to drive patrons to their store. LIBCOMM is partnering with Koios to provide the option of driving traffic to their e-commerce store via Google Search marketing.
Libraries are an integral part of our communities. They provide a safe haven for learning, encourage creativity, and give access to the world. Now is the time to promote that value and encourage patrons and the community at large to support your library.
About LIBCOMM.co
Michelle Simpson, founder of LIBCOMM.co spent 20 years of her professional life working in Advertising and Project Management within the Public Sector. With a degree in New Media from Ryerson University in Toronto, Michelle now resides in the coastal beach town of Samara, Costa Rica where she saw a unique opportunity in the Public Library market and utilized her experience, in both advertising and creative design, to launch LIBCOMM. If you are interested in becoming a development partner, or in how LIBCOMM can help your Public Library, please contact Michelle at info@LIBCOMM.co