Dublin, OH -- September 28, 2022. Patron Point announced today that Union County Public Library in Monroe, North Carolina has selected our patron engagement platform to support its mission to promote the joy of reading, the power of imagination, lifelong learning and knowledge, and the importance of diversity of thought, in a globally competitive world by providing welcoming access to materials, programs, and services that continually evolve to meet the needs of the citizens, strengthen economic vitality, and provide a maximum return on Union County taxpayer dollars.
UCPL has five branches and serves a population of over 200,000 residents; their collection contains over 202,000 print and electronic materials. They circulate more than 908,000 items annually.
UCPL features multiple programs and services for its patrons, including resume-building classes, gaming sessions, art shows, nature exhibits, book clubs, and so much more.
About Patron Point
Patron Point is a fully-featured marketing automation platform that helps hundreds of libraries around the world drive their digital marketing and attract, onboard, inform, engage and retain library customers through targeted marketing and automated engagement.
It is the first of its kind patron engagement platform built specifically for public libraries harnessing data from a wide range of library systems including the ILS, ebook platforms, event/PC/room booking systems, databases and website to build a unified view of the patron's engagement with the library.
With Patron Point, libraries more fully engage their patron audience across multiple channels including email, website forms and pop ups, web widgets and social media tracking and SMS. Libraries can benefit immediately from a foundation of Proven Programs or create their own workflows that are customized to their unique user communities and needs.
Libraries interested in learning more about Patron Point can visit the company's website and request a short online demo.