Dublin, OH - February 25, 2022 - Patron Point announced today that Princeton Public Library, Princeton, New Jersey, has selected its patron engagement platform to support the Library's mission and vision to engage, inspire, educate and unite everyone in their diverse community.

The Princeton Public Library is a vibrant library serving more than 860,000 yearly visitors who can attend a variety of events ranging from ongoing programs such as storytimes and book clubs as well as special author events, festivals (including the Princeton Environmental Film Festival, the Children's Book Festival and the Student Film Festival) and more. Staff members consult with community partners and work to support colleagues at other libraries, enabling them to implement ideas that best meet community members' needs.

About Patron Point

Patron Point is a fully-featured marketing automation platform that helps hundreds of libraries around the world drive their digital marketing and attract, onboard, inform, engage and retain library customers through targeted marketing and automated engagement.

It is the first of its kind patron engagement platform built specifically for public libraries harnessing data from a wide range of library systems including the ILS, ebook platforms, event/PC/room booking systems, databases and website to build a unified view of the patron's engagement with the library.

With Patron Point, libraries more fully engage their patron audience across multiple channels including email, website forms and pop ups, web widgets and social media tracking and SMS. Libraries can benefit immediately from a foundation of Proven Programs or create their own workflows that are customized to their unique user communities and needs.

Libraries interested in learning more about Patron Point can visit the company's website and request a short online demo.