Dublin, OH -- October 22, 2021. Patron Point announced today that Wheaton Public Library, in Wheaton, IL has selected its patron engagement platform to expand their existing marketing and communication efforts in support of the Library's mission of being a welcoming destination that connects the community to literacy, information, ideas and experiences.
Toward their goal of becoming a destination, Wheaton Public Library added a Local Author Fest; partnered with an area Art League for their Art Demonstrations; added teen staff, began a Business Resource Roundtable and also offered additional hours on Fridays and Sundays. They welcomed more than 500,000 visitors and circulated over 1 million items in 2019.
About Patron Point
Patron Point is a fully-featured marketing automation platform that helps hundreds of libraries around the world drive their digital marketing and attract, onboard, inform, engage and retain library customers through targeted marketing and automated engagement.
It is the first of its kind patron engagement platform built specifically for public libraries harnessing data from a wide range of library systems including the ILS, ebook platforms, event/PC/room booking systems, databases and website to build a unified view of the patron's engagement with the library.
With Patron Point, libraries more fully engage their patron audience across multiple channels including email, website forms and pop ups, web widgets and social media tracking and SMS. Libraries can benefit immediately from a foundation of Proven Programs or create their own workflows that are customized to their unique user communities and needs.
Libraries interested in learning more about Patron Point can visit the company's website and request a short online demo.