Dublin, OH - September 17, 2021. Patron Point announced today that Novi Public Library, Michigan, has selected its patron engagement platform to support the goal for more targeted marketing strategies as part of the Library's current strategic plan.

Novi Public Library provides the resources and programs to support the educational, cultural, informational, and recreational needs of its diverse community of over 60,000. With a collection of resources in excess of 1.2 million items, the Library further enhances the resources available to their library members with nearly 4 million items, through participation in The Library Network, a public library cooperative serving 74 libraries in southeast Michigan.

About Patron Point

Patron Point is the leading marketing automation platform driving patron engagement in public libraries around the world.

It is the first of its kind patron engagement platform built specifically for public libraries harnessing data from a wide range of library systems including the ILS, ebook platforms, event/PC/room booking systems, databases and website to build a unified view of the patron's engagement with the library.

With Patron Point, libraries more fully engage their patron audience across multiple channels including email, website forms and pop ups, web widgets and social media tracking. Libraries can benefit immediately from a foundation of Proven Programs or create their own workflows that are customized to their unique user communities and needs.

Libraries interested in learning more about Patron Point can visit the company's website and request a short online demo.