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Press Release: OrangeBoy [April 16, 2021]

OrangeBoy welcomes new Client Engagement Manager, Hilda Ringel

OrangeBoy, Inc., the industry leader in helping libraries engage, empower and support their communities, is happy to announce the addition of Hilda Ringel. As Client Engagement Manager, Hilda will support our growing Savannah community. Her passion for libraries and extensive marketing experience will be an asset to our current and future clients.

"I want to work for a company that aligns with my values of putting people first and allows me to give back to the community. Being the Client Engagement Manager at OrangeBoy is a great opportunity to use my skills in Marketing and Community Engagement to team up with libraries to positively impact the work they are doing to connect and serve their communities."

Before joining the OrangeBoy team, Hilda worked in a variety of industries, including IT, video games, footwear and apparel, quick service restaurants, and most recently, consumer packaged goods for brands such as Eggo and Cheez-It. She has executed numerous marketing strategies, including brand marketing, digital marketing, content, and social media for creative agencies and global corporations. Her expertise in working with the Hispanic Market allows her clients to connect with bicultural and multicultural households. Her work supported McDonald's Hispanic Owner-Operators Association's efforts in Chicago to execute their community engagement activities and provide resources to the Hispanic Community through programs like "The McDonald's HACER National Scholarship Program" and "Archways to Opportunity" for employees and their families to get access to education.

"OrangeBoy is thrilled to add Hilda to the team," said Sandra Swanson, president. "Our clients will benefit immediately from her expertise, and we're excited to utilize her digital media and multicultural marketing experience to help libraries expand their reach."

About OrangeBoy, and Savannah

OrangeBoy was started in 1996 as a fundraising consultancy applying donor analytics to formulate and execute strategy and then evolved into a strategic planning and customer segmentation company for social service and government-related entities.

Today, OrangeBoy offers Savannah, the Community Engagement Platform built exclusively for libraries, by libraries. Savannah is a cloud-based community engagement platform backed by market-leading analytics and a team of dedicated, experienced professionals that is designed exclusively to help you connect with your community in new, meaningful ways. With Savannah you can easily deliver targeted marketing, implement customer relationship management, and demonstrate the impact of your efforts through custom reporting. Savannah also allows your library to manage incidents, increase fundraising, and understand the needs of your community with our market-leading analytics.


Summary: OrangeBoy, Inc., the industry leader in helping libraries engage, empower and support their communities, announced the addition of Hilda Ringel. As Client Engagement Manager, Hilda will support our growing Savannah community. Her passion for libraries and extensive marketing experience will be an asset to our current and future clients.
Publication Year:2021
Type of Material:Press Release
LanguageEnglish
Date Issued:April 16, 2021
Publisher:OrangeBoy
Company:
Company: OrangeBoy
Subject: Executive appointments
Permalink: https://librarytechnology.org/pr/26085

LTG Bibliography Record number: 26085. Created: 2021-04-16 13:09:27; Last Modified: 2021-04-16 13:10:13.