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Press Release: Patron Point [October 16, 2020]

Okanagan Regional Library (BC) chooses Patron Point to drive branch-level email communications

Dublin, OH - October 16, 2020 - The Company announced today that Okanagan Regional Library of British Columbia has selected its patron relationship management system to support the Library's marketing efforts. Of particular interest to the Library was Patron Point's ability to support branch level communications to each of its 31 branches.

"Patron Point's ability to segment patrons based on their home (or preferred) branch dramatically simplifies branch-specific communications ", states Vice President, Community, Gene Shimshock. "Best yet, Patron Point's automatic updates from the Library's ILS keeps the lists current so that the right patrons are in the know."

The system launched in early August of this year.

About Okanagan Regional Library

The Okanagan Regional Library system (orl.bc.ca) serves the Okanagan region of the Canadian province of British Columbia. Its administrative headquarters are in Kelowna, British Columbia. The system covers 59,000 square kilometers of area, and serves 360,000 people through 31 branches ORL was founded in 1936. In 2013, the library held 3.2 million physical items.

About Patron Point

Patron Point is the first of its kind patron relationship management system built specifically for public libraries harnessing data from a wide range of library systems including the ILS, eBook platforms, event/PC/room booking systems, databases and website to build a unified view of the patron's engagement with the library. With Patron Point, libraries can use this data to segment its audience and produce personalized email and web communications that attract and more fully engage the patron. Libraries can benefit immediately from a foundation of Proven Programs or create their own workflows that are customized to their unique user communities and needs. For more information on Patron Point, see our website.


Summary: Patron Point announced that Okanagan Regional Library of British Columbia has selected its patron relationship management system to support the Library's marketing efforts. Of particular interest to the Library was Patron Point's ability to support branch level communications to each of its 31 branches.
Publication Year:2020
Type of Material:Press Release
LanguageEnglish
Date Issued:October 16, 2020
Publisher:Patron Point
Company:
Company: Patron Point
Permalink: https://librarytechnology.org/pr/25593

LTG Bibliography Record number: 25593. Created: 2020-10-16 09:14:40; Last Modified: 2020-10-19 09:39:49.