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Press Release: Patron Point [July 17, 2020]

Lindenhurst Memorial Library (NY) selects Patron Point to expand beyond traditional marketing

Dublin, OH - July 17, 2020 - Patron Point announced today that the Lindenhurst Memorial Library of New York, has selected its patron relationship management system to support the Library's efforts to move beyond traditional marketing channels. Of particular interest is Patron Point's ability to launch an email welcome campaign for new patrons as well as produce newsletter communications.

"As the first of its kind marketing automation platform, Patron Point has many features that libraries can utilize to easily deploy new programs", Vice President, Growth, Ian Downie, observes, "We're looking forward to working with the Lindenhurst Memorial Library team."

About Lindenhurst Memorial Library

Lindenhurst Memorial Library (www.lindenhurstlibrary.org) serves the community comprising the Lindenhurst School district. The Library is dedicated to the pursuit of intellectual freedom as expressed in the Library Bill of Rights formulated by the American Library Association and its mission is to provide a community forum where quality services and lifelong learning opportunities are offered to all.

About Patron Point

Patron Point is the first of its kind patron relationship management system built specifically for public libraries harnessing data from a wide range of library systems including the ILS, eBook platforms, event/PC/room booking systems, databases and website to build a unified view of the patron's engagement with the library. With Patron Point, libraries can use this data to segment its audience and produce personalized email and web communications that attract and more fully engage the patron. Libraries can benefit immediately from a foundation of Proven Programs or create their own workflows that are customized to their unique user communities and needs. For more information on Patron Point, see our website.


Summary: Point announced that the Lindenhurst Memorial Library of New York, has selected its patron relationship management system to support the Library's efforts to move beyond traditional marketing channels. Of particular interest is Patron Point's ability to launch an email welcome campaign for new patrons as well as produce newsletter communications.
Publication Year:2020
Type of Material:Press Release
LanguageEnglish
Date Issued:July 17, 2020
Publisher:Patron Point
Company:
Company: Patron Point
Products: Patron Point
Libraries: Lindenhurst Memorial Library
Permalink: https://librarytechnology.org/pr/25349

LTG Bibliography Record number: 25349. Created: 2020-07-17 08:52:48; Last Modified: 2020-07-17 08:52:57.