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Press Release: Patron Point [June 4, 2020]

Emma S. Clark Memorial Library (NY) selects Patron Point

Dublin, OH - June 4, 2020 - Patron Point announced today that the Emma S. Clark Memorial Library, Setauket, NY, has selected its patron relationship management system to help drive its patron engagement and web marketing efforts. Of particular interest to the Library was utilizing Patron Point to increase awareness of Library offerings and drive Library usage as well as improve retention rate of existing cardholders.

Patron Point Vice President, Growth, Ian Downie, states, "It was evident that the staff at the Emma S. Clark Library could see the potential benefits Patron Point had to offer," Downie continued, "Even as they begin the launch, I'm sure they are already thinking of clever ways of using the system to enhance their marketing efforts."

About Emma S. Clark Memorial Library

The Emma S. Clark Memorial Library (emmaclark.org), mission is to provide excellent public library service to the residents of the Three Village Central School District as effectively and efficiently as possible. Located in Setauket, NY and founded on October 3, 1892, the Library is Suffolk County's oldest public library in terms of continuous community service from its original location. The Library's collection of books, periodicals, audio, video, and software products totals over 200,000 items and serves a population of 45,668. Firmly rooted in a century-old tradition of meeting the public need, the Emma S. Clark Memorial Library continues to explore new means and technologies to serve the needs of the Three Village community today and tomorrow.

About Patron Point

Patron Point is the first of its kind patron relationship management system built specifically for public libraries harnessing data from a wide range of library systems including the ILS, eBook platforms, event/PC/room booking systems, databases and website to build a unified view of the patron's engagement with the library. With Patron Point, libraries can use this data to segment its audience and produce personalized email and web communications that attract and more fully engage the patron. Libraries can benefit immediately from a foundation of Proven Programs or create their own workflows that are customized to their unique user communities and needs. For more information on Patron Point, see our website.


Summary: Patron Point announced that the Emma S. Clark Memorial Library, Setauket, NY, has selected its patron relationship management system to help drive its patron engagement and web marketing efforts. Of particular interest to the Library was utilizing Patron Point to increase awareness of Library offerings and drive Library usage as well as improve retention rate of existing cardholders.
Publication Year:2020
Type of Material:Press Release
LanguageEnglish
Date Issued:June 4, 2020
Publisher:Patron Point
Company:
Company: Patron Point
Products: Patron Point
Libraries: Emma S. Clark Memorial Library
Permalink: https://librarytechnology.org/pr/25235

LTG Bibliography Record number: 25235. Created: 2020-06-04 05:36:34; Last Modified: 2020-06-04 05:36:44.