Dublin, OH - January 31, 2020 - Patron Point announced today that Middle Country Public Library of Centereach and Selden, NY has launched the Company's patron relationship management system to help drive its marketing efforts.

Ian Downie, Patron Point's Vice President of Growth, states, "We want to welcome Middle Country Public Library to our growing user community."

About Middle Country Public Library

Middle Country Public Library (MCPL) serves as a dynamic community hub with comprehensive programs and services that meet the needs of local residents and, through grants and fundraising, provides leadership and training for libraries across Long Island and the nation. Since its inception in the mid-1950s, the library has been redefining the public library. Working in partnership with the business, social service, health, education, civic and philanthropic communities, Middle Country has evolved into a forward thinking organization, willing to learn about and adopt concepts from other industries, and then integrate them within the public library setting.

About Patron Point

Patron Point is the first of its kind patron relationship management system built specifically for public libraries harnessing data from a wide range of library systems including the ILS, eBook platforms, event/PC/room booking systems, databases and website to build a unified view of the patron's engagement with the library. With Patron Point, libraries can use this data to segment its audience and produce personalized email and web communications that attract and more fully engage the patron. Libraries can benefit immediately from a foundation of Proven Programs or create their own workflows that are customized to their unique user communities and needs. For more information on Patron Point, see our website.