Dublin, OH - January 14, 2020 - Patron Point today announced the appointments of Brendan Pearce and Nigel Wheeldon who join the company as Business Development Directors to spearhead growth. The appointments come on the back of another very strong year in which the company has again doubled in size.
They both join from collectionHQ, which was acquired by Baker & Taylor in 2011, where they were pivotal to the international growth and commercial success of the business. Prior to collectionHQ, they both had success in software sales roles around the world and bring solid experience and proven formula to Patron Point's plans for 2020 and beyond.
Ian Downie, Vice President, Growth at Patron Point stated "I am thrilled that Brendan and Nigel are joining the team here at Patron Point. Having worked with them at collectionHQ, I am fully aware of their amazing track record they have and their ability to build strong relationships within public libraries. They arrive at a perfect time to help us launch exciting new services for public libraries. I am delighted to have people of their caliber join us and look forward to working with them again."
Pearce who will be responsible for growth in both US and Canada said "These are exciting times at Patron Point and I am looking forward to demonstrating the Patron Point platform and developing new relationships for the company. Patron Point is probably one of the fastest growing library vendors right now and it is great to feel the buzz around the team." Wheeldon who will lead growth in the US, Australia, New Zealand added "Marketing in public libraries is evolving rapidly and Patron Point's platform is widely accepted as the leader in marketing automation for the sector. With many libraries around the world already subscribing, my role is to continue the expansion and increase the market penetration. I am excited to build on the success and share the power of Patron Point with many more libraries around the world."
About Patron Point
Patron Point is the first of its kind patron relationship management system that delivers an enhanced level of library marketing capability. With Patron Point, libraries can produce personalized email and web communications that attract and more fully engage the patron. Libraries can benefit immediately from a foundation of Proven Programs or create their own workflows that are customized to their unique user communities and needs.
With Patron Point, a library can:
- Make its marketing more engaging and targeted;
- Drive collection use and program attendance;
- Deliver a more personalized digital patron experience; and
- Measure patron engagement across the full range of patron activities.