Dublin, OH - October 9, 2019. Patron Point announced today that the Greenwood Public Library (IN) has selected its patron relationship management system to elevate its web marketing efforts.

Ian Downie, Patron Point's Vice President of Growth, states, "Initially, the staff at GPL were interested in the idea of automating routine programs like renewals. Once they saw how Patron Point could help drive other programs, they became even more excited about the potential of using the system in a variety of applications."

The Library is in early stage of implementation.

About the Greenwood Public Library

In the heart of Old Town Greenwood, the Greenwood Public Library (GPL) actively enriches lives, promotes discovery and fosters personal growth. The library sees a community where all citizens reach their full potential, remaining enthusiastic, lifelong learners. GPL offers a variety of programs and activities for all ages. In 2018, the library hosted over 1,560 programs with 56,497 participants and its newest campaign is aimed at creating a renewed excitement for reading in the Greenwood community.

About Patron Point

Patron Point is the first of its kind patron relationship management system built specifically for public libraries harnessing data from a wide range of library systems including the ILS, eBook platforms, event/PC/room booking systems, databases and website to build a unified view of the patron's engagement with the library. With Patron Point, libraries can use this data to segment its audience and produce personalized email and web communications that attract and more fully engage the patron. Libraries can benefit immediately from a foundation of Proven Programs or create their own workflows that are customized to their unique user communities and needs. For more information on Patron Point, see our website.