Dublin, OH - August 14, 2019 - Patron Point announced today the selection of its patron relationship management system by the Nassau Library System (NLS), of Nassau County, NY, to drive, monitor and modernize their email notifications and promotions.
Patron Point Vice President, Growth, Ian Downie states, "Working with library systems, such as Nassau, provides multiple opportunities for engagement as well as interacting with much larger patron populations. Patron Point is uniquely designed to not only address the operational goals of the Nassau Service Center staff, but also provide the flexibility to allow member libraries to brand and market their services to each of their own individual user communities. "
Downie continued, "We're excited to work with the Nassau Library System to enhance the automation of key library notices and provide them with customer insight to target the right patrons with the right messages at the right time."
Patron Point has been installed and is currently in an early-stage rollout at NLS with an initial focus enhancing patron notifications.
About the Nassau Library System
The Nassau Library System (www.nassaulibrary.org) is a cooperative library system that fosters quality public library service in Nassau County, administers a shared automation system for members, effects economies in library operations, and provides training and continuing education opportunities. It is a consortium comprised of 54 member libraries and a Service Center for the libraries. Each member library is independent and autonomous.
About Patron Point
Patron Point is the first of its kind patron relationship management system built specifically for public libraries harnessing data from a wide range of library systems including the ILS, eBook platforms, event/PC/room booking systems, databases and website to build a unified view of the patron's engagement with the library. With Patron Point, libraries can use this data to segment its audience and produce personalized email and web communications that attract and more fully engage the patron. Libraries can benefit immediately from a foundation of Proven Programs or create their own workflows that are customized to their unique user communities and needs.
With Patron Point, a library can:
- Make its marketing more engaging and targeted;
- Drive collection use and program attendance;
- Deliver a more personalized digital patron experience; and
- Measure patron engagement across the full range of patron activities.
For more information on Patron Point, see our website.