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Press Release: MARCIVE, Inc. [September 17, 2018]

MARCIVE provides metadata conversion for catalog visibility

San Antonio, TX. September 17, 2019. MARCIVE, Inc. has performed metadata conversion on behalf of Creativebug for Cuyahoga County Public Library. Creativebug is an award-winning on demand video streaming service for arts and crafts and Cuyahoga County Public Library (CCPL) is the first library to subscribe. Craft books are among the highest-circulating items in the CCPL collection, and they feel Creativebug's videos are a great complement to the highly circulated genre.

Creativebug provided an Excel spreadsheet which MARCIVE, Inc. converted into MARC format so the streaming videos could be searchable within CCPL's catalog. MARCIVE also performed other data manipulation in addition to authorities processing and RDA Conversion, so the records could be as up-to-date as possible.

"Formatting Creativebug data for Library catalogs posed a new challenge for us. The MARCIVE team helped us quickly understand the structure of library record metadata so we could format our own data in order to provide discoverability and relevant search results for library patrons," says Julie Roehm, Founder and VP of Operations at Creativebug.

"Cuyahoga County Public Library is thrilled to be the first library in the country to offer this exciting new video service," says Lori Thorrat, Cataloging and Processing Manager at Cuyahoga County Public Library, "We knew Creativebug had good data as part of their product database, but getting it quickly into a library friendly format with Library of Congress Headings was an issue. We knew MARCIVE could do this for them."

MARCIVE's Director of Marketing Joan Chapa states: "MARCIVE has enjoyed a collaborative relationship with the Cuyahoga County Public Library, beginning when we did backfile authorities processing and RDA conversion for them in 2014. We also enriched their records with Tables of Contents, Summaries, and Reading Notes data (Lexile and Accelerated Reader) to add more access points to their catalog. It has greatly benefitted us to be able to get their feedback on various technical issues, and we were pleased when they reached out to us to ask for advice about how to manipulate data from an outside vendor so that it would be searchable in their catalog. It is rewarding that besides providing the Library with ongoing authorities maintenance and enrichment, that we were able to assist them with an exciting new resource."

Creativebug produces high quality video tutorials for various craft projects with 1000+ classes in drawing, painting, sewing and quilting, knitting, crochet, cake decorating and much more. The product also increases engagement with the public library as it offers a social media aspect, where users can post questions after viewing a video about a certain craft project, and share photos of the project they created. "It is a genuine thrill to see Creativebug classes appear in Cuyahoga County Public Library's catalog," says Julie Roehm, "and MARCIVE helped to make that happen in record time."

MARCIVE Consultative Sales Representative Ligia Gomez stated, "Creativebug was a great partner to work with in metadata conversion as they really wanted to understand libraries and knew the importance of providing high quality MARC records with their resource. This project was the first of its kind for us."

Being able to help Creativebug craft library friendly data with MARCIVE that will be shared as their customer base grows was truly gratifying," says Lori Thorrat, Catalog and Processing Manager at the Cuyahoga County Public Library. "We hope by partnering Creativebug with MARCIVE that we have set a good example for other online products as to how to effectively improve their data for their library customers."

About Cuyahoga County Public Library

Cuyahoga County Public Library is committed to its mission of being at the center of community life by creating an environment where reading, lifelong learning and civic engagement thrive and its vision to be the most convenient library system in the country. For more information, visit http://www.cuyahogalibrary.org/

About Creativebug

Creativebug is an online learning community for DIY crafters, producing award-winning inspirational and educational videos. Founded in 2012, Creativebug is known for its all-star lineup of instructors and video classes that walk users through creative projects from start to finish. Members enjoy unlimited access to classes in painting, drawing, sewing, quilting, cake decorating, knitting, crochet and more. There is truly something for everyone in Creativebug's growing library of more than 1000 classes. For more information, go to creativebug.com

About MARCIVE, Inc.

MARCIVE has been providing high-quality yet economical bibliographic services to libraries of all types since 1981. We strive to treat each customer the same way, regardless of the type or size of project involved. For more information, visit our website at http://www.marcive.com/


Summary: MARCIVE, Inc. has performed metadata conversion on behalf of Creativebug for Cuyahoga County Public Library. Creativebug is an award-winning on demand video streaming service for arts and crafts and Cuyahoga County Public Library is the first library to subscribe. Craft books are among the highest-circulating items in the CCPL collection, and they feel Creativebug’s videos are a great complement to the highly circulated genre.
Publication Year:2018
Type of Material:Press Release
LanguageEnglish
Date Issued:September 17, 2018
Publisher:MARCIVE, Inc.
Company:
Company: MARCIVE, Inc.
Libraries: Cuyahoga County Public Library
Permalink: https://librarytechnology.org/pr/23729

LTG Bibliography Record number: 23729. Created: 2018-09-17 16:11:11; Last Modified: 2018-09-19 08:44:14.