Dublin, OH - August 7, 2019 - Patron Point announced today the selection of its patron relationship management system by the Poughkeepsie Public Library District, NY, to help drive its patron engagement and web marketing efforts.
Patron Point Vice President, Growth, Ian Downie states, "We're delighted to welcome the Poughkeepsie Public Library District into the Patron Point family and help them drive engagement with their community and promote the library services and brand."
Patron Point has been installed and is currently in an early-stage rollout at the Library.
About the Poughkeepsie Public Library District
The Poughkeepsie Public Library District (www.poklib.org ) is a special legislative district created to provide public library service to the residents of the City and Town of Poughkeepsie, New York. It offers its community diverse services and programs resulting in an informed and educated public, and promotes lifelong learning, literacy, and reading. The Adriance Memorial Library and the Boardman Road Branch Library circulate over 360,000 physical and electronic items and hosted over 3,500 program annually.
About Patron Point
Patron Point is the first of its kind patron relationship management system built specifically for public libraries harnessing data from a wide range of library systems including the ILS, eBook platforms, event/PC/room booking systems, databases and website to build a unified view of the patron's engagement with the library. With Patron Point, libraries can use this data to segment its audience and produce personalized email and web communications that attract and more fully engage the patron. Libraries can benefit immediately from a foundation of Proven Programs or create their own workflows that are customized to their unique user communities and needs.
With Patron Point, a library can:
- Make its marketing more engaging and targeted;
- Drive collection use and program attendance;
- Deliver a more personalized digital patron experience; and
- Measure patron engagement across the full range of patron activities.
For more information on Patron Point, see our website.