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SEO (OH) selects Patron Point

Press Release: Patron Point [February 18, 2022]

Dublin, OH - February 18, 2022 - Patron Point announced today that the SEO (Serving Every Ohioan) Consortium has selected its patron engagement platform to support its member libraries' communication efforts to their patrons.

The SEO Service Center located in Caldwell, Ohio, is a branch of the State Library of Ohio, which supports a consortium of 98 Library systems at 268 service points throughout 49 counties across Ohio using the OPLIN network.

SEO supports a centralized shared catalog database that includes over 8.1 million items with a patron database of nearly one million users, with an annual circulation of over 15 million.

The SEO team provides all technical and software support, library policy-related services, and management of 3rd party vendor integrations for all 98 consortium members, alleviating them of the burden of specialized technology and software functions. SEO also provides and maintains training through the On-Demand Training, SEO DigiHub, and the F. Ward Murrey Annex facility to state agencies and public libraries across Ohio.

About Patron Point

Patron Point is a fully-featured marketing automation platform that helps hundreds of libraries around the world drive their digital marketing and attract, onboard, inform, engage and retain library customers through targeted marketing and automated engagement.

It is the first of its kind patron engagement platform built specifically for public libraries harnessing data from a wide range of library systems including the ILS, ebook platforms, event/PC/room booking systems, databases and website to build a unified view of the patron's engagement with the library.

With Patron Point, libraries more fully engage their patron audience across multiple channels including email, website forms and pop ups, web widgets and social media tracking and SMS. Libraries can benefit immediately from a foundation of Proven Programs or create their own workflows that are customized to their unique user communities and needs.

Libraries interested in learning more about Patron Point can visit the company's website and request a short online demo.

View Citation
Publication Year:2022
Type of Material:Press Release
Language English
Issue:February 18, 2022
Publisher:Patron Point
Company: Patron Point
Products: Patron Point
Libraries: SEO Consortium
Record Number:27087
Last Update:2022-07-27 17:31:38
Date Created:2022-02-18 08:34:30