Dublin, OH - July 14, 2020 - Patron Point announced today that Auburn Hills Public Library of Auburn Hills, MI, has selected its patron relationship management system to support the Library's marketing efforts. Of particular interest to the library is Patron Point's ability to integrate with its CarI.X ILS system.
"As our Patron Point library community grows", states Vice President, Growth, Ian Downie, "it's great that they have the opportunity to share marketing ideas and best practices across the widest variety of ILS platforms."
Another element of the Library's decision was to leverage Patron Point capabilities in support of the Library's strategic goal to engage its community through marketing. "Patron Point can be a key asset in communicating how the Library can meet patron needs," continued Downie, "we look forward to working with them to achieve their strategic marketing goals".
About Auburn Hills Public Library
Auburn Hills Public Library (www.ahplibrary.org) serves the community of Auburn Hills, Michigan. The Library offers materials, services, and programs for patrons of all ages. AHPL is also part of The Library Network, a consortium of 75 libraries in southeastern Michigan..
About Patron Point
Patron Point is the first of its kind patron relationship management system built specifically for public libraries harnessing data from a wide range of library systems including the ILS, eBook platforms, event/PC/room booking systems, databases and website to build a unified view of the patron's engagement with the library. With Patron Point, libraries can use this data to segment its audience and produce personalized email and web communications that attract and more fully engage the patron. Libraries can benefit immediately from a foundation of Proven Programs or create their own workflows that are customized to their unique user communities and needs. For more information on Patron Point, see our website.
