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Polaris offers one-stop shopping with The Content Café

Press Release: Polaris Library Systems [January 24, 2003]

Copyright (c) 2003 Polaris Library Systems

Abstract: Gaylord Information Systems and Informata, Baker & Taylor''s data and information products division, announced that Polaris customers will be able to enhance their Polaris PowerPAC with book jacket images, tables of contents, and book reviews from The Content Café, Baker & Taylor''s enriched content service.

SYRACUSE, New York, January 24, 2003 - Gaylord Information Systems (GIS) and Informata, Baker & Taylor's data and information products division, announced today that Polaris customers will be able to enhance their Polaris PowerPAC™ with book jacket images, tables of contents, and book reviews from The Content Café, Baker & Taylor's enriched content service. Arrangements for subscribing to the service can be made through GIS, providing Polaris customers with one source for their PAC and the content to enhance it. Polaris customers can subscribe to The Content Café as part of their initial contract or as a subsequent add-on service.

The integration of The Content Café with Polaris is unique in its use of XML. The XML-based implementation allows GIS to display the enhanced records of The Content Café using the Polaris PowerPAC interface. This creates a seamless integration between the library's catalog record and the enhanced content, providing a consistent display for patrons.

Introduced in 2001, The Content Café provides access to an extensive database of enriched bibliographic information. The database includes more than 1 million ISBNs with book jacket images, close to 400,000 with tables of contents, 746,000 with annotations and approximately 150,000 with full text reviews. Many of these review sources are archived as far back as 1987. The Content Café also includes jacket images for CD, VHS and DVD formats. All enhanced records will be linked to the MARC records in the Polaris PAC.

"The relationship between Baker & Taylor and GIS exemplifies the benefits to Polaris customers of our Technology Integration Program," said Anita Wagner, GIS Vice President of Business Development. "Our goal is to add value to Polaris through strategic partnerships that help our customers increase staff productivity and enhance service to patrons. With The Content Café, Polaris provides more information to patrons through the library catalog and, because GIS is a reseller for The Content Café, we make it easy for libraries to subscribe to the service."

"Working closely with GIS makes it much easier for our mutual customers to benefit from key new technologies," said Pamela Smith, Chief Marketing Officer for Baker & Taylor. "The Content Café gives library patrons access to much of the same information that our library customers use when selecting titles. Our new partnership with GIS closes the circle of technical and client support to insure that a library's decision to add this new service is a complete success."

The Content Café will be available to Polaris customers with Polaris 3.0, currently in beta testing.

About Polaris

Ranked number 1 by users for the quality of customer support they receive*, the Polaris integrated library system facilitates all aspects of library operations by providing innovative workflow solutions packaged in a familiar Windows interface. The Polaris staff client offers a complete solution for acquisitions, collection management, cataloging, circulation, interlibrary loan and serials control. With its object-oriented design and integrated Z39.50 capabilities, Polaris avoids the artificial boundaries common to legacy systems built on a modular framework. It also avoids the costs and downtime associated with installing modules one piece at a time. The Polaris PowerPAC extends this innovation to the end-user by providing a fully customizable library portal to the library's catalog and other library resources, including enhanced bibliographic data such as book images, tables of contents, and reviews. With embedded metasearch capabilities, patrons can search the library's catalog, the web, other library catalogs and Z39.50 databases at one time using one common interface. Today more than 300 libraries use Polaris every day to serve the information needs of their communities.

About GIS

Headquartered in Syracuse, New York, Gaylord Information Systems is a Microsoft Certified Solutions Provider and the 28-year-old software development division of Gaylord Bros., Inc., a leading supplier and innovator in the library industry for more than a century. In addition to its library automation systems, GIS offers workflow analysis, retrospective conversion and database enhancement services to libraries of all types. Thirty percent of GIS staff is composed of professional librarians, including GIS President Katherine Blauer.

More information is available via telephone 800-272-3414; fax +1-315-457-5883; or email and at

About Baker & Taylor

Baker & Taylor, Inc., based in Charlotte, North Carolina, is a global information and entertainment services company that offers books, videos, music and services to libraries, traditional and Internet retailers and educational institutions.

View Citation
Publication Year:2003
Type of Material:Press Release
Language English
Issue:January 24, 2003
Publisher:Polaris Library Systems
Place of Publication:Syracuse, NY
Company: Gaylord Information Systems
GIS Information Systems
Polaris Library Systems
Products: Polaris
Subject: Business partnerships
Online access:
Record Number:10248
Last Update:2012-12-29 14:06:47
Date Created:0000-00-00 00:00:00