ANN ARBOR, MI – October 10, 2013 -- ProQuest and Fairchild Fashion Media (FFM) are joining forces to support research into the business of fashion by creating the first-ever digital archive of one of the industry's most revered titles -- Women's Wear Daily (WWD). The trial version of the product is available now.
The WWD Archive enables electronic searching of the entire print run of the magazine's content (1910-present) from any Internet-connected device. Until now, researchers have had to search historical issues manually in libraries that hold the collection. In addition to solving the problem of missing issues and print storage, the archive enables libraries to expand their service to a larger population of researchers.
"Researchers rely on ProQuest to uncover and unlock important content that advances their work," said Mary Sauer-Games, ProQuest Vice-President, Information Solutions. "Women's Wear Daily has a unique and authoritative perspective on the business of fashion. We're excited about the opportunities access to its archives provides to the study of not only fashion, but also business, the humanities, social science and cultural studies of all kinds."
"We look forward to further expanding WWD's already-global reach and bringing its content to a new audience," said Gina Sanders, FFM President and CEO. "Librarians, researchers, and students will now have an unparalleled database of fashion history at their fingertips."
First published in 1910, WWD is the media of record — and the industry's voice of authority — for senior executives in the global fashion, retail and beauty communities, as well as the industries and consumer media that cover the market. Over the years, WWD has helped its readers navigate an increasingly complex marketplace with essential competitive intelligence assembled by what is widely considered to be one of the fashion world's best editorial teams.
This essential content is now accessible on ProQuest's academic research platform, enabling users to cross-search it with The Vogue Archive as well as millions of pages of historical newspapers and other periodicals. Users can execute a comprehensive search in seconds. They can then share, save and manipulate the content and collaborate with others on the same platform.
To learn more visit www.proquest.com.
About Fairchild Fashion Media
Fairchild Fashion Media (FFM) is the leading source of fashion news and analysis for industry leaders and the global fashion community. FFM properties include WWD (Women's Wear Daily), Style.com, FN (Footwear News), NowManifest, Beauty Inc, M and Fairchild Summits. Our brands deliver the most immediate, credible, and comprehensive coverage from the most trusted voices in fashion journalism. FFM fuels the business decisions of industry executives and satisfies the passions of the truly fashion-obsessed worldwide.
75th Anniversary of Landmark Innovation
ProQuest is celebrating the 75th anniversary of microfilm and the legacy of innovations that have supported researchers and librarians for more than a century. The launch of University Microfilms, Inc. (UMI) introduced a new era for libraries, enabling preservation and sharing of large document collections.
To commemorate this pivotal milestone, the company created a comic book that tells the story in true superhero fashion of how microfilm became the gold standard for information preservation. Eugene B. Power and the Wild Beginnings of UMI is available in print and ebook format.
ProQuest (www.proquest.com) connects people with vetted, reliable information. Key to serious research, the company's products are a gateway to the world's knowledge including dissertations, governmental and cultural archives, news, historical collections and e-books. ProQuest technologies serve users across the critical points in research, helping them discover, access, share, create and manage information.
The company's cloud-based technologies offer flexible solutions for librarians, students and researchers through the ProQuest, Bowker, Dialog, ebrary, EBL and Serials Solutions businesses – and notable research tools such as the Summon discovery service, RefWorks Flow, Pivot and Intota, a new library services platform. The company is headquartered in Ann Arbor, Michigan, with offices around the world.